The way that people buy Cruise, Hospitality, Tour, Passenger Rail and other Travel products is changing. Demand is evolving and your customers are rate shopping with sophisticated new Internet tools.
We live with increasing price transparency, increasingly commoditized travel options, and downward pressure on profitability. JDA Software Group’s solution to these challenges is Price Sensitive Revenue Management (PSRM).
Traditional RM produces forecasts, based on historical demand and current booking trends, but assumes that prices are more or less constant. In the last few years JDA has re-thought the approach to forecasting so that rather than assuming that “demand is what it is” we use price sensitive forecasting to estimate how price will impact demand. In this way Price Sensitive Revenue Management (PSRM) can actually answer the fundamental question: “At what price will we make the best return?”
While traditional revenue management (RM) methodology works particularly well in conditions where demand outstrips supply ? recommending availability controls that eliminate the least profitable segments of the business ? it does little to address the occasions when capacity exceeds demand. These conditions require a different type of solution that enables operators to understand and identify the pricing action that will be most profitable.
PSRM helps operators to make more money through using price as a far more effective means of stealing share from your local competitor set. In a competitive environment, there is often little to differentiate one supplier from another. Customers are equipped with sophisticated price-shopping capabilities and are becoming better at getting deals. Price is a substantial factor, particularly the positioning of your prices relative to your competitors. If you can optimize that, you can outperform your competitor set.
PSRM is an exciting new approach that is becoming widespread in many of the industries that we work with. Learn more about some of the industries we work with at:
| 詳しくは、JDAソフトウェア･ジャパン株式会社 Eメール sales-japan@jda.com、電話 03-6418-1100までお問合せ下さい。 |
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アメリカUS
800 479 7382
カナダ & ラテン･アメリカ
+ 1 800 308 3555 |
ヨーロッパUK & 北ヨーロッパ
+44 (0)1344 35 45 00
フランス & 南ヨーロッパ
+33 (0)1 56 79 27 00
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アジア･パシフィックシンガポール
+65 6305 4350
日本
+81 3 6418 1100
オーストラリア
+61 2 8912 7900
中国
+86 21 6289 7979
インド
+91 22 6770 2795 |
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JDAソリューションに関するお問合せはこちらまでお願いします。:
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お問い合わせ
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カスタマー サポート
Tel: 1.888.441.1532
Tel: 1.301.255.5160
JDA サポートウェブサイト
Manugistics NetLINK
本社
JDA Software Group, Inc.
14400 N. 87th Street
Scottsdale, AZ 85260-3649
Tel: 480-308-3000
Fax: 480-308-3001
JDA本社 地図
アメリカ:
一般のお問合せ: 480-308-3000
人事: 480-308-3000
営業/マーケティング: 800-479-7382
カナダ: +1-480-308-3555
ラテンアメリカ: +1-480-308-3555
ヨーロッパ
イギリスおよび北ヨーロッパ:
+44 (0)1344 35 45 00
フランスおよび南ヨーロッパ:
+33 (0)1 56 79 27 00
北欧諸国: +47 66.99.56.70
アジア･パシフィック
シンガポール: +65 6305 4350
日本: +81 3 6418 1100
オーストラリア: +61 2 8912 7900
中国: +86 21 6289 7979
インド: +91 22 6770 2795
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